"Marlin Take-Down Repeating Shotgun/Stevens Arms are for sale by all progressive Hardware and Sporting Goods Merchants"

[The Clarke Courier, Berryville, Clarke County, Virginia, Wednesday, July 14, 1909. Vol. XLI. No. 19. Pg. 2]

   The use of the word "progressive" in the Stevens advertisement is particularly ironic/humorous, wouldn't you say?.